Team Cassidy Launches Major Billboard Campaign Across South Louisiana to Boost Voter Education Ahead of May 16 Election

Baton Rouge, LA — Team Bill Cassidy today announced the launch of a new billboard campaign across South Louisiana aimed at ensuring voters have the information they need to cast their ballots ahead of the May 16th election.

Beginning today, a total of eight billboards are live in key, high-traffic corridors between Baton Rouge and New Orleans. The campaign focuses on voter education, key election dates, and directing Louisianans to BillCassidy.com/vote where they can find more information and be ready to Geaux Vote on election day.

Two static billboards will go live on April 13 in premier locations designed to maximize visibility, including a Baton Rouge placement generating an estimated 1 MILLION impressions per week.

Billboard Locations

Static Billboards:

Located at approximately 30.4253069 / -91.1580605 in Baton Rouge.

Located at approximately 29.9677 / -90.1295 in Metairie.

Digital Billboards:

• 2641 W. Hwy 30, Gonzales

• 17334 Airline Hwy, Prairieville

• 9936 Airline Hwy, Baton Rouge

• 9977 Airline Hwy, Baton Rouge

• 11693 Nicholson Dr., Baton Rouge

• 27931 Walker South Rd., Walker

The billboard rollout is part of a broader voter education effort by Team Cassidy to ensure strong participation in Louisiana.

Voters are encouraged to check their registration status, make a plan to vote early, and ensure their voices are heard on Election Day.

Here are the key dates to remember:

• April 15: Deadline to register to vote in person, by mail, or at an OMV office

• April 25: Online registration deadline

• May 2–9: Early voting (excluding Sunday, May 3)

• Polls are open between 8:30 a.m. and 6:00 p.m.

• May 12: Deadline to Request a Mail Ballot from Registrar 

• May 15: Deadline for Registrar to Receive Voted Mail Ballot 

• May 16: Election Day

• Polls are open between 7:00 a.m. and 8:00 p.m.

For more information, visit BillCassidy.com/vote.

###